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4 Simple Tips to Help Sell a Home by Summer’s End

Posted by admin | July 10, 2013

If you’ve been watching the news or reading the paper, you know that the last few weeks have seen a pretty significant increase in mortgage rates (Freddie Mac is reporting that the average 30-year fixed mortgage rate rose to 4.46%, the highest it’s been in almost two years), which means that it’s more important than ever to get your home noticed by motivated buyers before the end of the selling season. Here are four simple tips that will help your home catch the eye of interested house hunters and sell by the end of summer.

1. Go green. First impressions are so important, and the first thing that someone sees while driving by or walking up to your front door for a showing is the exterior of your home. Take advantage of the summer season and do some minor landscaping. Perk up your flower beds with bright buds, add colorful plants along your walkway, or hang baskets with flowers and dangling greenery from your front porch.

2. Brighten up. Curb appeal doesn’t stop when the sun goes down. Add in some soft exterior lights along your driveway and sidewalks to ensure your house appears warm and welcoming at night. Avoid scaring away potential buyers with these general tips.

3. Make your pics clickable. House hunters expect the photos on your listing to match what they actually see when they visit your house. Now that the weather’s warm (and you’ve added in some nice plants!), you’ll want to show off how great your home looks when the lawn is groomed and your flowers are blooming. It’s the perfect time to refresh your listing with new photos of your home from the outside.

4. Keep personal history personal. No one knows your home better than you do, but be careful you don’t monopolize the conversation during showings with family memories about your house. Buyers want to picture themselves in your home, so let your staging of each room fill them with ideas about how they will use the space. Watch our how-to stage video for more ideas.

We’re curious: What home improvement projects are you tackling outside this summer?