‘Tis the season for selling your home! No not that peak Spring/Summer selling period, but the holiday months of November through January. Selling during the holiday season has its own set of challenges and advantages. Below we’ve wrapped up some things to keep in mind when selling over the holidays:
Decorations. Avoid putting up religious decorations, as this could deter interested buyers. Remember, you want potential buyers to be able to picture themselves living in your home, and not everyone has the same religious beliefs as you. If you want to decorate your home for the season, select more generic fall or winter decorations such as leaves, pinecones and snowflakes. These decorations will warm-up your home without cooling off buyer interest.
Buyers. Because the holidays aren’t a peak time for home buyers and sellers, buyers who are house hunting during this time are serious about making an offer. In addition, Wintertime shoppers may be looking to purchase a home before the end of the year for tax reasons. January is also the month when most job transfers commence, so transferees will likely use this time to find somewhere to live before they start their new job.
Competition. There’s less of it. During the winter months, there are fewer homes on the market. This means that you aren’t competing against as many for-sale homes as you would be if you were selling your home during peak home selling season.
Home Improvements. Use this time to initiate those home improvement projects that have been on your ‘to do’ list. This a slow period for home contractors, painters and handymen so reach out to them as they will likely be available and may provide their services at a discount.
Flexibility. The holiday season lends itself to school breaks and lighter work schedules. This translates to house hunters having extra time off to tour homes on the market. Don’t overbook your calendar with holiday parties, shopping for presents and travel plans. You want to be available – and flexible – for showings. Remember, your home isn’t going to sell if you aren’t available to show it to potential buyers, during any season.
With the above tips in hand, there’s no reason to be a Scrooge when it comes to selling your home over the holiday season. ForSaleByOwner.com wishes you all a happy, healthy, home selling holiday season!